How to Deliver Outstanding Sales Result

Delivering outstanding sales results requires an integrated push-pull strategy that targets all channel audiences. Motivation begins with setting goals for improved sales, service and customer satisfaction. These goals must then be translated to the channel. Often, five or more groups of participants must strive to achieve similar goals.

A critical component of goal setting is an ROI analysis. A performance increase forecast is needed to calculate the investment required. This, in turn, guides five key program decisions: rules, a communications plan, tracking technology, education support, and awards and recognition.

Every entrepreneur opening a dollar store faces the challenge of locating just the right dollar store merchandise to build sales. While they hope to locate and purchase items that will appeal to shoppers, they know there is a gamble every time huge quantities of new, never-before-carried items are purchased. After all, unless the new store owner is well aligned to customers and their needs and wants, the products they bring in to sell may miss the mark entirely. What they had hoped would be the next hot selling product could end up collecting dust if a mistake is made. In this article I present a winning tactic to add sales while reducing exposure to making bad buying decisions

If you're one of those people who think they they're not a salesperson and don't like it, I have some bad news for you, you're in sales. I began my career in sales and to this day, it has provided for me very well. If I were in a situation where my finances were struggling, my first piece of business would be to sell more or find something to sell. Every business relies on selling and if you have a stigma about selling and talking to people about your product or services

Sales reps have it tough today - not only are their clients and prospects harder to sell, but even their companies have pulled back a lot of the incentives they used to reward and motivate their performance. It started back in December when many companies canceled their holiday parties and annual bonuses. Then it continued as companies announced they were not contributing to their 401K plans and that any raises or increases in commissions would be postponed as well.