Lead Generation

IQR provides lead generation services to clients in the UK & US. We have highly trained sales teams which cover the partial to complete sales cycle for multiple products. We lay great emphasis on ongoing training, conversion & quality of the projects. We pride ourselves on our flexibility and commitment to meeting our clients' needs. We make it our priority to get you results, and offer a 'payment by results' cost structure to ensure your complete satisfaction with our services.

Telemarketing will lead to some complaints; busy people do not like the interruptions. Complaints can happen because a subscriber is "having a bad day" or because the agent has done something wrong. The key is to be able to find out which is the case, quickly and efficiently. IQR does 100% voice recording; we use this regularly for on-going training. So if we know the person who has complained, we can send the voice recording and you can make the call. If it is a problem with an agent we can take corrective action. If it is a "bad day" issue you can ignore it or send a polite mail. Monitoring the actual number of complaints is not that helpful as most people do not complain when they are unhappy; if they are too busy to renew your title they are usually too busy to complain. The more important metric is the % Conversion to Contact. That tells you the motivation to renew. IQR clients have not seen any increase in number of complaints or decrease in % Conversion to Contact after moving telemarketing offshore; but it is reassuring to know that there is a clear process in place for dealing with any complaints that may arise.